Catherine Gason
Integrated Digital Marketing Consultant and International Speaker
Strategic Advisor for Global Marketing Growth
Work with Catherine Gason to design and scale international marketing strategies that deliver measurable growth across markets, languages, and cultures. With 25+ years of experience in multinational environments, Catherine advises executive teams on global expansion through integrated marketing, international SEO, and scalable digital systems.
About Catherine Gason – Beyond Marketing
Catherine is the founder of International SEO Consultant hub and GasOn Marketing, a consultancy specialising in international integrated digital marketing. She helps global brands optimise global Search Everywhere campaigns, align teams, and scale across borders. Fluent in French, Italian, and English, and experienced in managing European, international, and global websites, Catherine combines analytical rigour with cultural insight to deliver strategies that perform worldwide.
Catherine’s approach is shaped by a lifetime of cross-cultural experience: born in South Korea, raised in Belgium, and with a career spanning Europe before settling in Italy. This unique background gives her a deep understanding of how culture influences communication and audience engagement—insights that are essential for successful international marketing.
Through her video series on Facebook and TikTok, Catherine shares reflections on personal and professional growth, including her journey in reconnecting with her Korean roots as an adoptee.
Services for Executives & Teams
- Integrated Marketing Consultancy: End-to-end strategies combining SEO, content, social media, and analytics for scalable global impact
- Fractional CMO: Serve as your company’s part-time, executive-level marketing leader, guiding strategy, streamlining operations, and overseeing integrated global campaigns
- Multilingual Workshops & Team Training: Hands-on sessions for executives and teams to create culturally relevant, high-performing campaigns
- Speaking Engagements: Keynotes and expert sessions on international SEO, multicultural marketing, and personal resilience
FAQ About Catherine Gason
Who is Catherine Gason?
How does Catherine’s personal background influence her work?
What is cultural intelligence (CQ) and why does Catherine emphasise it?
Cultural intelligence (CQ) is the ability to adapt and connect across cultures. Catherine uses CQ to help businesses understand and communicate authentically with diverse international audiences.
What services does Catherine Gason offer?
What makes Catherine’s approach to international SEO unique?
Does Catherine’s personal resilience inform her professional outlook?
What languages does Catherine work in?
Catherine is fluent in French, Italian, and English, and draws on her multicultural background to support diverse international communications. She also collaborates with a network of native freelancers to provide expertise in other languages, ensuring campaigns are culturally accurate and effective worldwide.
How can Catherine help organisations build global presence?
Through multilingual global search strategies, culturally relevant content, and integrated marketing plans, Catherine helps businesses reach and engage audiences across borders with measurable impact.
What is Catherine’s philosophy on growth and identity?
Connect & Grow Together
Catherine builds frameworks that align teams, channels, and audiences—turning complex international challenges into structured, measurable growth.
Schedule a GasOn Discovery Call to explore how Catherine can help your business scale globally. During this session, she will:
- Assess your current marketing strategy and international reach
- Identify opportunities for cross-cultural engagement
- Provide actionable next steps to grow your global presence
Follow Catherine’s insights and updates on social media; links are available in the footer.