{"id":8350,"date":"2024-04-27T19:17:39","date_gmt":"2024-04-27T19:17:39","guid":{"rendered":"https:\/\/gason-marketing.fr\/?page_id=8350"},"modified":"2026-04-14T20:22:49","modified_gmt":"2026-04-14T20:22:49","slug":"tunnel-de-vente-entonnoir-de-conversion-email-automation","status":"publish","type":"page","link":"https:\/\/gason-marketing.com\/fr\/tunnel-de-vente-entonnoir-de-conversion-email-automation\/","title":{"rendered":"Entonnoir de conversion et tunnel de vente"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbHero\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; background_color=\u00a0\u00bb#FFCC00&Prime; background_enable_image=\u00a0\u00bboff\u00a0\u00bb background_blend=\u00a0\u00bboverlay\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{%22gcid-daa5ae2f-01bb-4a04-9a41-4cfcb5845afc%22:%91%22background_color_gradient_stops%22%93,%22gcid-19964ace-e040-42a8-b9d4-cd3e7798298c%22:%91%22background_color_gradient_stops%22%93,%22gcid-1601ebb3-0f05-420d-8156-a02601a2f132%22:%91%22background_color_gradient_stops%22%93,%22gcid-de9bf88a-f863-4d81-b15c-a2c4f72f114c%22:%91%22background_color_gradient_stops%22%93,%22gcid-f5f65c72-95a1-4bfc-9a7b-ef4bc270ed78%22:%91%22background_color_gradient_stops%22%93,%22gcid-429553d8-e94d-4042-8282-844cf7adcb5e%22:%91%22background_color_gradient_stops%22%93,%22gcid-a1a6ea8f-b09f-4177-947a-0a25d1d041d3%22:%91%22background_color_gradient_stops%22%93,%22gcid-f686ad38-8620-40b8-ab33-464305f9f0c1%22:%91%22background_color_gradient_stops%22%93,%22gcid-82c9e7fa-607f-450e-abae-803398fc3d2d%22:%91%22background_color_gradient_stops%22%93}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; background_color=\u00a0\u00bb#FFCC00&Prime; custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_width_px=\u00a0\u00bb1280px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bb|600|||||||\u00a0\u00bb header_font_size=\u00a0\u00bb36px\u00a0\u00bb header_line_height=\u00a0\u00bb1.3em\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb30px\u00a0\u00bb header_font_size_phone=\u00a0\u00bb30px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb header_line_height_tablet=\u00a0\u00bb1.3em\u00a0\u00bb header_line_height_phone=\u00a0\u00bb1.3em\u00a0\u00bb header_line_height_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1>Entonnoir de conversion et tunnel de vente international<\/h1>\n<p>Augmentez vos ventes gr\u00e2ce \u00e0 un entonnoir de conversion align\u00e9 sur votre strat\u00e9gie digitale. SEO, brand content, social media, PPC et email automation travaillent ensemble pour g\u00e9n\u00e9rer du trafic qualifi\u00e9, convertir vos prospects et fid\u00e9liser vos clients sur tous vos march\u00e9s.<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=\u00a0\u00bbhttps:\/\/gason-marketing.com\/fr\/freelance-marketing-international-francais-anglais-italien\/\u00a0\u00bb button_text=\u00a0\u00bbR\u00c9SERVEZ VOTRE APPEL D\u00c9COUVERTE\u00a0\u00bb button_alignment_tablet=\u00a0\u00bbcenter\u00a0\u00bb button_alignment_phone=\u00a0\u00bbcenter\u00a0\u00bb button_alignment_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb disabled_on=\u00a0\u00bboff|off|off\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.4&Prime; button_icon=\u00a0\u00bb&#x45;||divi||400&Prime; button_on_hover=\u00a0\u00bboff\u00a0\u00bb custom_margin=\u00a0\u00bb20px||||false|false\u00a0\u00bb button_letter_spacing_hover=\u00a0\u00bb2px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_size__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover=\u00a0\u00bbnull\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover=\u00a0\u00bbnull\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_radius__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover=\u00a0\u00bbnull\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_letter_spacing__hover=\u00a0\u00bb2px\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_letter_spacing__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover=\u00a0\u00bbnull\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_bg_color__hover=\u00a0\u00bbnull\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover=\u00a0\u00bbnull\u00a0\u00bb][\/et_pb_button][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing_freelance-marketing-consultant_international-email-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | GasOn Marketing\u00a0\u00bb title_text=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | GasOn Marketing\u00a0\u00bb align_tablet=\u00a0\u00bbcenter\u00a0\u00bb align_phone=\u00a0\u00bb\u00a0\u00bb align_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; custom_margin_tablet=\u00a0\u00bb\u00a0\u00bb custom_margin_phone=\u00a0\u00bb\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#F7F7F7&Prime; custom_padding=\u00a0\u00bb50px||50px||false|false\u00a0\u00bb saved_tabs=\u00a0\u00bball\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_width_px=\u00a0\u00bb1280px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2 style=\"text-align: center;\">Des funnels multicanaux au service de vos conversions<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; custom_padding_last_edited=\u00a0\u00bboff|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.6&Prime; 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autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>[\/et_pb_code][et_pb_code admin_label=\u00a0\u00bbCode\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script type=\"application\/ld+json\"><!-- [et_pb_line_break_holder] -->{<!-- [et_pb_line_break_holder] -->  \"@context\": \"https:\/\/schema.org\",<!-- [et_pb_line_break_holder] -->  \"@graph\": [<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"VideoObject\",<!-- [et_pb_line_break_holder] -->      \"name\": \"Making GLOCAL Marketing Work: From Global Strategy to Local Impact\",<!-- [et_pb_line_break_holder] -->      \"description\": \"Can one global strategy succeed across cultures, languages, and markets? Yes \u2014 when integrated digital marketing (IMC) makes it GLOCAL. This approach ensures campaigns perform globally while resonating locally by combining multilingual content, inclusive marketing, and international SEO with a centralized strategy and local execution.\",<!-- [et_pb_line_break_holder] -->      \"thumbnailUrl\": \"https:\/\/i9.ytimg.com\/vi\/PPvL0KAYM54\/mqdefault.jpg?v=685558cf&sqp=CIzV1cIG&rs=AOn4CLBsBmYexhdzKYaYlBWC4roo41OBZA\",<!-- [et_pb_line_break_holder] -->      \"uploadDate\": \"2025-06-20T14:30:00+00:00\",<!-- [et_pb_line_break_holder] -->      \"duration\": \"PT48S\",<!-- [et_pb_line_break_holder] -->      \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/PPvL0KAYM54\",<!-- [et_pb_line_break_holder] -->      \"url\": \"https:\/\/www.youtube.com\/watch?v=PPvL0KAYM54\"<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  ]<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb10px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Donnez \u00e0 votre marque une dimension glocale (global + local)<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||10px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: center;\">Alignez tous vos points de contact (touchpoints)<\/h3>\n<p>[\/et_pb_text][et_pb_code _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb module_alignment=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb border_radii=\u00a0\u00bbon|5px|5px|5px|5px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<iframe loading=\"lazy\" width=\"320\" height=\"180\" src=\"https:\/\/www.youtube.com\/embed\/5i4zefJNwmc?si=Y_D6CDqJ-JD4EClU\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>[\/et_pb_code][et_pb_code _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script type=\"application\/ld+json\"><!-- [et_pb_line_break_holder] -->{<!-- [et_pb_line_break_holder] -->  \"@context\": \"https:\/\/schema.org\",<!-- [et_pb_line_break_holder] -->  \"@graph\": [<!-- [et_pb_line_break_holder] -->    {<!-- [et_pb_line_break_holder] -->      \"@type\": \"VideoObject\",<!-- [et_pb_line_break_holder] -->      \"name\": \"IMC Framework: Aligning Digital Marketing for International Scale\",<!-- [et_pb_line_break_holder] -->      \"description\": \"When SEO, content, PPC, and social operate in silos, performance suffers and budgets are wasted. This IMC (Integrated Marketing Communications) framework brings channels and teams together to deliver consistent, scalable impact across global markets and platforms.\",<!-- [et_pb_line_break_holder] -->      \"thumbnailUrl\": \"https:\/\/i9.ytimg.com\/vi\/5i4zefJNwmc\/mqdefault.jpg?v=68555429&sqp=CIzV1cIG&rs=AOn4CLAiV-d-i3bB9ZJdEEHRTtFS_3u1pA\",<!-- [et_pb_line_break_holder] -->      \"uploadDate\": \"2025-06-20T14:00:00+00:00\",<!-- [et_pb_line_break_holder] -->      \"duration\": \"PT56S\",<!-- [et_pb_line_break_holder] -->      \"embedUrl\": \"https:\/\/www.youtube.com\/embed\/5i4zefJNwmc\",<!-- [et_pb_line_break_holder] -->      \"url\": \"https:\/\/www.youtube.com\/watch?v=5i4zefJNwmc\"<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  ]<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb10px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Rendez votre identit\u00e9 coh\u00e9rente \u00e0 chaque interaction<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.2&Prime; custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_width_px=\u00a0\u00bb1280px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Funnels marketing multilingues : acquisition internationale et parcours client optimis\u00e9<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb|||\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_width_px=\u00a0\u00bb1280px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text ul_type=\u00a0\u00bbsquare\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>GasOn Marketing con\u00e7oit des funnels marketing multilingues, pens\u00e9s pour attirer, convertir et fid\u00e9liser vos clients \u00e0 chaque \u00e9tape du parcours de conversion. Chaque entonnoir constitue un \u00e9l\u00e9ment central d\u2019une strat\u00e9gie de <a href=\"https:\/\/gason-marketing.com\/fr\/marketing-digital-integre\/\" title=\"marketing digital int\u00e9gr\u00e9\">marketing digital int\u00e9gr\u00e9<\/a>, o\u00f9 <a href=\"https:\/\/gason-marketing.com\/fr\/consultant-seo-freelance-seo-expert-seo-international\/\" title=\"SEO international\">SEO international<\/a>, <a href=\"https:\/\/gason-marketing.com\/fr\/freelance-brand-content-manager-international\/\" title=\"brand content multilingue\">brand content multilingue<\/a>, <a href=\"https:\/\/gason-marketing.com\/fr\/consultant-social-media-marketing-international\/\" title=\"r\u00e9seaux sociaux\">r\u00e9seaux sociaux<\/a>, <a href=\"https:\/\/gason-marketing.com\/fr\/expert-campagne-ppc-publicite-digitale-internationale\/\" title=\"PPC\">PPC<\/a> et email automation collaborent pour cr\u00e9er une synergie entre les canaux, renforcer la coh\u00e9rence et maximiser l\u2019impact des actions marketing \u00e0 l\u2019international.<\/p>\n<p>Le suivi analytique et l\u2019optimisation continue font partie int\u00e9grante de cette approche. Les performances sont mesur\u00e9es \u00e0 chaque \u00e9tape du tunnel pour ajuster la strat\u00e9gie, am\u00e9liorer le ROI et garantir des r\u00e9sultats durables. Cette vision transforme les donn\u00e9es en d\u00e9cisions strat\u00e9giques et aligne toutes les actions sur vos objectifs business.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||true\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.24.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb custom_margin=\u00a0\u00bb||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Email automation : personnalisation et engagement renforc\u00e9s<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_margin_tablet=\u00a0\u00bb|||\u00a0\u00bb custom_margin_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_margin_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb custom_padding=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||||false|false\u00a0\u00bb custom_width_px=\u00a0\u00bb1280px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text ul_type=\u00a0\u00bbsquare\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bb||||||||\u00a0\u00bb header_2_text_align=\u00a0\u00bbleft\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>GasOn Marketing accompagne vos \u00e9quipes pour d\u00e9finir une strat\u00e9gie compl\u00e8te d\u2019email automation, de la segmentation fine des audiences \u00e0 la conception de parcours automatis\u00e9s adapt\u00e9s \u00e0 chaque \u00e9tape du tunnel de vente. Chaque parcours guide le prospect de mani\u00e8re personnalis\u00e9e, renforce son engagement et favorise la conversion.<\/p>\n<p>L\u2019email automation ne se limite pas \u00e0 l\u2019envoi de messages : elle s\u2019appuie sur l\u2019analyse des donn\u00e9es comportementales et des performances pour identifier les contenus et messages les plus efficaces, tester diff\u00e9rentes approches et ajuster la strat\u00e9gie en continu. Cette d\u00e9marche maximise l\u2019efficacit\u00e9 du tunnel, optimise la fid\u00e9lisation et transforme chaque interaction en opportunit\u00e9 de croissance, tout en garantissant une exp\u00e9rience coh\u00e9rente et pertinente pour vos clients \u00e0 l\u2019international.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; module_id=\u00a0\u00bbcatherinegason\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.2&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#222222&Prime; custom_padding=\u00a0\u00bb50px||50px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,2_3&Prime; custom_padding_last_edited=\u00a0\u00bbon|tablet\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.24.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing_freelance-email-marketing_digital-marketing-funnel.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | GasOn Marketing\u00a0\u00bb title_text=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | GasOn Marketing\u00a0\u00bb align=\u00a0\u00bbcenter\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb border_radii=\u00a0\u00bbon|5px|5px|5px|5px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb2_3&Prime; _builder_version=\u00a0\u00bb4.24.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbAcc\u00e9l\u00e9rez vos ventes \u00e0 l\u2019international gr\u00e2ce \u00e0 une communication int\u00e9gr\u00e9e\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xf0a9;||fa||900&Prime; icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; header_level=\u00a0\u00bbh2&Prime; header_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_text_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>GasOn Marketing con\u00e7oit des entonnoirs de conversion multilingues pour attirer, convertir et fid\u00e9liser vos clients \u00e0 l\u2019international. 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global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>I&rsquo;m very pleased with Catherine&rsquo;s work. She&rsquo;s quickly understood my business and its needs and helped me strategize to get more leads. She was very professional, always on time and prepared. She did a great job implementing SEO on my website and as a result I&rsquo;ve had more leads and more sales. I would highly recommend Catherine for SEO work or marketing strategy in general.<\/p>\n<p>[\/et_pb_testimonial][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.4&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_testimonial author=\u00a0\u00bbTop SaaS Company\u00a0\u00bb portrait_url=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing_testimonials_saas.webp\u00a0\u00bb quote_icon=\u00a0\u00bboff\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.6&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb background_color=\u00a0\u00bb#FFFFFF\u00a0\u00bb link_option_url_new_window=\u00a0\u00bbon\u00a0\u00bb border_radii=\u00a0\u00bbon|5px|5px|5px|5px\u00a0\u00bb border_color_all=\u00a0\u00bb#F7F7F7&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Catherine helped us implement funnel marketing and email automation, which allowed us to scale up our activities more quickly and efficiently. Not only has she helped us speed up the entire process, but she has also automated our funnel feeding process. The changes Catherine brought have enhanced our lead generation, saved us precious time on a daily basis, and given us more relevant data to analyze our results and refine our marketing activities.<\/p>\n<p>[\/et_pb_testimonial][et_pb_code _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script type=\"application\/ld+json\"><!-- [et_pb_line_break_holder] -->{<!-- [et_pb_line_break_holder] -->  \"@context\": \"https:\/\/schema.org\/\",<!-- [et_pb_line_break_holder] -->  \"@type\": \"Review\",<!-- [et_pb_line_break_holder] -->  \"reviewBody\": \"I'm very pleased with Catherine's work. She's quickly understood my business and its needs and helped me strategize to get more leads. She was very professional, always on time and prepared. 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I would highly recommend Catherine for SEO work or marketing strategy in general.\",<!-- [et_pb_line_break_holder] -->  \"author\": {<!-- [et_pb_line_break_holder] -->    \"@type\": \"Person\",<!-- [et_pb_line_break_holder] -->    \"name\": \"Elodie Guillon\"<!-- [et_pb_line_break_holder] -->  },<!-- [et_pb_line_break_holder] -->  \"itemReviewed\": {<!-- [et_pb_line_break_holder] -->    \"@type\": \"Organization\",<!-- [et_pb_line_break_holder] -->    \"name\": \"GasOn Marketing\"<!-- [et_pb_line_break_holder] -->  },<!-- [et_pb_line_break_holder] -->  \"reviewRating\": {<!-- [et_pb_line_break_holder] -->    \"@type\": \"Rating\",<!-- [et_pb_line_break_holder] -->    \"ratingValue\": 5,<!-- [et_pb_line_break_holder] -->    \"worstRating\": 3,<!-- [et_pb_line_break_holder] -->    \"bestRating\": 5,<!-- [et_pb_line_break_holder] -->    \"reviewAspect\": \"Integrated Digital Marketing & SEO Consultant\"<!-- [et_pb_line_break_holder] -->  },<!-- [et_pb_line_break_holder] -->  \"additionalType\": \"Review\",<!-- [et_pb_line_break_holder] -->  \"reviewBody2\": \"Catherine helped us implement funnel marketing and email automation, which allowed us to scale up our activities more quickly and efficiently. Not only has she helped us speed up the entire process, but she has also automated our funnel feeding process. The changes Catherine brought have enhanced our lead generation, saved us precious time on a daily basis, and given us more relevant data to analyze our results and refine our marketing activities.\",<!-- [et_pb_line_break_holder] -->  \"reviewRating2\": {<!-- [et_pb_line_break_holder] -->    \"@type\": \"Rating\",<!-- [et_pb_line_break_holder] -->    \"ratingValue\": 5,<!-- [et_pb_line_break_holder] -->    \"worstRating\": 3,<!-- [et_pb_line_break_holder] -->    \"bestRating\": 5,<!-- [et_pb_line_break_holder] -->    \"reviewAspect\": \"Multilingual Funnel Optimization Specialist\"<!-- [et_pb_line_break_holder] -->  },<!-- [et_pb_line_break_holder] -->  \"author2\": {<!-- [et_pb_line_break_holder] -->    \"@type\": \"Organization\",<!-- [et_pb_line_break_holder] -->    \"name\": \"Top SaaS Company\"<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding=\u00a0\u00bb50px||30px||false|false\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb _builder_version=\u00a0\u00bb4.24.3&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb\u00a0\u00bb custom_padding_phone=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb animation_direction=\u00a0\u00bbtop\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.24.1&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2 style=\"text-align: center;\">FAQ \u2013 Entonnoir de conversion et marketing digital int\u00e9gr\u00e9<\/h2>\n<p>[\/et_pb_text][et_pb_blurb title=\u00a0\u00bbQu\u2019est-ce qu\u2019un entonnoir de conversion et quelle est la diff\u00e9rence avec un tunnel de vente\u202f?\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing-icons_multilingual-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | Ic\u00f4ne GasOn Marketing\u00a0\u00bb icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_level=\u00a0\u00bbh2&Prime; header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>L\u2019entonnoir de conversion couvre l\u2019ensemble du parcours client, du premier contact jusqu\u2019au post-achat, pour transformer vos clients en v\u00e9ritables promoteurs de votre marque. Le tunnel de vente se concentre sp\u00e9cifiquement sur la conversion \u00e0 l\u2019achat, avec un suivi pr\u00e9cis des prospects \u00e0 chaque \u00e9tape. Le marketing digital int\u00e9gr\u00e9 combine entonnoir de conversion, SEO, PPC, email, social et brand content pour maximiser l\u2019impact de vos actions marketing.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbComment le marketing digital int\u00e9gr\u00e9 optimise-t-il mon entonnoir de conversion\u202f?\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing-icons_multilingual-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | Ic\u00f4ne GasOn Marketing\u00a0\u00bb icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_level=\u00a0\u00bbh2&Prime; header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>En coordonnant SEO, PPC, brand content, email automation et r\u00e9seaux sociaux, le marketing digital int\u00e9gr\u00e9 alimente chaque \u00e9tape de l\u2019entonnoir de conversion. L\u2019analyse des donn\u00e9es permet d\u2019identifier les contenus et messages les plus performants, tandis que l\u2019automatisation et la personnalisation renforcent engagement et fid\u00e9lisation, garantissant une exp\u00e9rience coh\u00e9rente et efficace pour vos prospects et clients.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbPourquoi adopter une approche int\u00e9gr\u00e9e plut\u00f4t qu\u2019un tunnel isol\u00e9\u202f?\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing-icons_multilingual-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | Ic\u00f4ne GasOn Marketing\u00a0\u00bb icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_level=\u00a0\u00bbh2&Prime; header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Un tunnel isol\u00e9 peut g\u00e9n\u00e9rer des ventes ponctuelles, mais l\u2019approche int\u00e9gr\u00e9e maximise l\u2019impact de vos actions. Elle permet de connecter tous les canaux, de cr\u00e9er une exp\u00e9rience client fluide et homog\u00e8ne, et d\u2019utiliser les donn\u00e9es crois\u00e9es pour ajuster continuellement la strat\u00e9gie et am\u00e9liorer le ROI.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbL\u2019email marketing reste-t-il efficace\u202f?\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing-icons_multilingual-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | Ic\u00f4ne GasOn Marketing\u00a0\u00bb icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_level=\u00a0\u00bbh2&Prime; header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Oui, lorsqu\u2019il est int\u00e9gr\u00e9 \u00e0 une strat\u00e9gie digitale globale. L\u2019automatisation permet d\u2019envoyer des messages personnalis\u00e9s et pertinents, d\u2019optimiser le parcours client et d\u2019ajuster la strat\u00e9gie en continu pour maximiser la conversion et la fid\u00e9lisation.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbComment savoir si mon entonnoir de conversion est performant \u00e0 l\u2019international\u202f?\u00a0\u00bb image=\u00a0\u00bbhttps:\/\/gason-marketing.com\/wp-content\/uploads\/2024\/04\/gason-marketing-icons_multilingual-funnel-marketing.webp\u00a0\u00bb alt=\u00a0\u00bbEntonnoir de conversion et tunnel de vente | Ic\u00f4ne GasOn Marketing\u00a0\u00bb icon_placement=\u00a0\u00bbleft\u00a0\u00bb image_icon_width=\u00a0\u00bb54px\u00a0\u00bb content_max_width=\u00a0\u00bb1100px\u00a0\u00bb icon_placement_tablet=\u00a0\u00bb\u00a0\u00bb icon_placement_phone=\u00a0\u00bbtop\u00a0\u00bb icon_placement_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb admin_label=\u00a0\u00bbService\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_level=\u00a0\u00bbh2&Prime; header_font=\u00a0\u00bb||||||||\u00a0\u00bb header_font_size=\u00a0\u00bb18px\u00a0\u00bb body_ul_type=\u00a0\u00bbsquare\u00a0\u00bb body_ul_position=\u00a0\u00bbinside\u00a0\u00bb body_ul_text_align=\u00a0\u00bbjustify\u00a0\u00bb body_ul_line_height=\u00a0\u00bb1.9em\u00a0\u00bb body_ol_line_height=\u00a0\u00bb1.9em\u00a0\u00bb custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding_tablet=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_phone=\u00a0\u00bb||||false|false\u00a0\u00bb custom_padding_last_edited=\u00a0\u00bbon|desktop\u00a0\u00bb animation_direction=\u00a0\u00bbleft\u00a0\u00bb header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb image_max_width=\u00a0\u00bb64px\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Analysez le taux de conversion \u00e0 chaque \u00e9tape, v\u00e9rifiez l\u2019alignement entre SEO, PPC, email, social et brand content, et identifiez les opportunit\u00e9s d\u2019am\u00e9lioration gr\u00e2ce \u00e0 des rapports analytiques et des KPI adapt\u00e9s aux march\u00e9s internationaux.<\/p>\n<p>[\/et_pb_blurb][et_pb_code _builder_version=\u00a0\u00bb4.27.5&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<script type=\"application\/ld+json\"><!-- [et_pb_line_break_holder] -->{<!-- [et_pb_line_break_holder] -->  \"@context\": \"https:\/\/schema.org\",<!-- [et_pb_line_break_holder] -->  \"@type\": \"FAQPage\",<!-- [et_pb_line_break_holder] -->  \"mainEntity\": [{<!-- [et_pb_line_break_holder] -->    \"@type\": \"Question\",<!-- [et_pb_line_break_holder] -->    \"name\": \"Qu\u2019est-ce qu\u2019un entonnoir de conversion et quelle est la diff\u00e9rence avec un tunnel de vente\u202f?\",<!-- [et_pb_line_break_holder] -->    \"acceptedAnswer\": {<!-- [et_pb_line_break_holder] -->      \"@type\": \"Answer\",<!-- [et_pb_line_break_holder] -->      \"text\": \"L\u2019entonnoir de conversion couvre l\u2019ensemble du parcours client, du premier contact jusqu\u2019au post-achat, pour transformer vos clients en v\u00e9ritables promoteurs de votre marque. Le tunnel de vente se concentre sp\u00e9cifiquement sur la conversion \u00e0 l\u2019achat, avec un suivi pr\u00e9cis des prospects \u00e0 chaque \u00e9tape. Le marketing digital int\u00e9gr\u00e9 combine entonnoir de conversion, SEO, PPC, email, social et brand content pour maximiser l\u2019impact de vos actions marketing.\"<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  },{<!-- [et_pb_line_break_holder] -->    \"@type\": \"Question\",<!-- [et_pb_line_break_holder] -->    \"name\": \"Comment le marketing digital int\u00e9gr\u00e9 optimise-t-il mon entonnoir de conversion\u202f?\",<!-- [et_pb_line_break_holder] -->    \"acceptedAnswer\": {<!-- [et_pb_line_break_holder] -->      \"@type\": \"Answer\",<!-- [et_pb_line_break_holder] -->      \"text\": \"En coordonnant SEO, PPC, brand content, email automation et r\u00e9seaux sociaux, le marketing digital int\u00e9gr\u00e9 alimente chaque \u00e9tape de l\u2019entonnoir de conversion. L\u2019analyse des donn\u00e9es permet d\u2019identifier les contenus et messages les plus performants, tandis que l\u2019automatisation et la personnalisation renforcent engagement et fid\u00e9lisation, garantissant une exp\u00e9rience coh\u00e9rente et efficace pour vos prospects et clients.\"<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  },{<!-- [et_pb_line_break_holder] -->    \"@type\": \"Question\",<!-- [et_pb_line_break_holder] -->    \"name\": \"Pourquoi adopter une approche int\u00e9gr\u00e9e plut\u00f4t qu\u2019un tunnel isol\u00e9\u202f?\",<!-- [et_pb_line_break_holder] -->    \"acceptedAnswer\": {<!-- [et_pb_line_break_holder] -->      \"@type\": \"Answer\",<!-- [et_pb_line_break_holder] -->      \"text\": \"Pourquoi adopter une approche int\u00e9gr\u00e9e plut\u00f4t qu\u2019un tunnel isol\u00e9\u202f?<!-- [et_pb_line_break_holder] -->Un tunnel isol\u00e9 peut g\u00e9n\u00e9rer des ventes ponctuelles, mais l\u2019approche int\u00e9gr\u00e9e maximise l\u2019impact de vos actions. 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