{"id":17832,"date":"2026-02-02T19:28:41","date_gmt":"2026-02-02T19:28:41","guid":{"rendered":"https:\/\/gason-marketing.com\/news-2026-online-pr-free-webinar\/"},"modified":"2026-04-28T20:34:59","modified_gmt":"2026-04-28T20:34:59","slug":"news-2026-relations-publiques-webinaire-gratuit","status":"publish","type":"post","link":"https:\/\/gason-marketing.com\/fr\/news-2026-relations-publiques-webinaire-gratuit\/","title":{"rendered":"Relations publiques en mutation : webinaire gratuit 2026"},"content":{"rendered":"\n[et_pb_section fb_built=\"1\" _builder_version=\"4.25.1\" _module_preset=\"default\" custom_margin=\"||||false|false\" custom_padding=\"0px||||false|false\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.24.2\" _module_preset=\"default\" custom_margin=\"||||false|false\" custom_padding=\"0px||0px||false|false\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_post_title title=\"off\" date=\"off\" comments=\"off\" featured_image=\"off\" _builder_version=\"4.24.2\" _module_preset=\"default\" meta_text_color=\"#222222\" global_colors_info=\"{}\"][\/et_pb_post_title][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\"]Webinaire gratuit sur les relations publiques en 2026 : digital PR, collaboration avec les m\u00e9dias et IA pour maximiser visibilit\u00e9 et cr\u00e9dibilit\u00e9.[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.24.2\" _module_preset=\"default\" custom_padding=\"0px||0px||false|false\" global_colors_info=\"{}\"][et_pb_row _builder_version=\"4.27.5\" _module_preset=\"default\" background_enable_color=\"off\" custom_padding=\"0px||0px||false|false\" border_radii=\"on|5px|5px|5px|5px\" box_shadow_style=\"preset3\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_image src=\"https:\/\/gason-marketing.com\/wp-content\/uploads\/2026\/02\/news-2026-online-pr-free-webinar.webp\" alt=\"Webinaire gratuit sur les relations publiques en 2026 : digital PR, collaboration avec les m\u00e9dias et IA pour maximiser visibilit\u00e9 et cr\u00e9dibilit\u00e9\" title_text=\"Webinaire gratuit sur les relations publiques en 2026 : digital PR, collaboration avec les m\u00e9dias et IA pour maximiser visibilit\u00e9 et cr\u00e9dibilit\u00e9\" align=\"center\" _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\"1\" _builder_version=\"4.27.5\" _module_preset=\"default\" custom_padding=\"||0px||false|false\" global_colors_info=\"{}\"][et_pb_row custom_padding_last_edited=\"on|phone\" _builder_version=\"4.27.5\" _module_preset=\"default\" custom_padding=\"0px||||false|false\" custom_padding_tablet=\"0px||||false|false\" custom_padding_phone=\"0px||||false|false\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.24.2\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_heading title=\"Relations publiques en pleine transformation : participez au webinaire gratuit pour les PME\" _builder_version=\"4.27.5\" _module_preset=\"default\" title_level=\"h2\" title_text_align=\"center\" title_line_height=\"1.5em\" custom_margin=\"||0px||false|false\" custom_margin_tablet=\"||0px||false|false\" custom_margin_phone=\"||10px||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"15px||||false|false\" title_font_size_tablet=\"\" title_font_size_phone=\"22px\" title_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_heading][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\"]<p style=\"text-align: center;\">19 f\u00e9vrier 2026 | 16h30 CET | Webinaire gratuit en ligne (en anglais)<\/p>[\/et_pb_text][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"10px||||false|false\" custom_padding_tablet=\"10px||||false|false\" custom_padding_phone=\"10px||||false|false\" custom_padding_last_edited=\"on|desktop\" hover_enabled=\"0\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]GasOn Marketing, en collaboration avec RecitPR (France) et Nativa-PR (Espagne), organise un webinaire \u00e9ducatif gratuit le 19 f\u00e9vrier 2026 \u00e0 16h30 CET. Cette session vise \u00e0 aider les PME \u00e0 comprendre l\u2019\u00e9volution des relations publiques \u00e0 l\u2019\u00e8re du digital et de l\u2019intelligence artificielle, et \u00e0 en tirer parti pour soutenir leur d\u00e9veloppement sur les march\u00e9s internationaux.\n\nIntitul\u00e9 \u00ab PR Is Changing: What SMEs Need to Know to Expand into New Markets \u00bb, ce webinaire en anglais pr\u00e9sentera les pratiques actuelles des digital PR, avec un focus particulier sur :\n<ul>\n\t<li>la localisation des campagnes de relations publiques<\/li>\n\t<li>la collaboration strat\u00e9gique avec les journalistes<\/li>\n\t<li>l\u2019int\u00e9gration des relations publiques, du SEO et du marketing digital, soutenue par l\u2019IA, afin de maximiser la visibilit\u00e9 et la cr\u00e9dibilit\u00e9 des marques<\/li>\n<\/ul>\n\nCe webinaire rassemblera trois experts internationaux reconnus pour leur solide exp\u00e9rience en journalisme, relations publiques digitales, marketing multilingue et SEO international.[\/et_pb_text][et_pb_heading title=\"Laura Piasek \u2013 Journaliste et fondatrice de RecitPR\" _builder_version=\"4.27.5\" _module_preset=\"default\" title_level=\"h3\" title_line_height=\"1.5em\" custom_margin=\"||0px||false|false\" custom_margin_tablet=\"||0px||false|false\" custom_margin_phone=\"||10px||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"15px||||false|false\" title_font_size_tablet=\"\" title_font_size_phone=\"22px\" title_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_heading][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" hover_enabled=\"0\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<p>Forte de plus de 15 ans d\u2019exp\u00e9rience en journalisme, marketing, communication, relations publiques et organisation d\u2019\u00e9v\u00e9nements, Laura partage sa vision unique :<\/p>[\/et_pb_text][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"|||15px|false|false\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" border_width_left=\"5px\" border_color_left=\"#FFCC00\" global_colors_info=\"{}\"]<p><em>\u00ab Penser comme un journaliste aide les professionnels des RP \u00e0 se concentrer sur ce qui est r\u00e9ellement digne d\u2019int\u00e9r\u00eat, \u00e0 respecter les standards \u00e9ditoriaux et \u00e0 proposer de v\u00e9ritables histoires, plut\u00f4t que de simples messages d\u2019entreprise. \u00bb<\/em><\/p>[\/et_pb_text][et_pb_heading title=\"Ana Aguirre \u2013 Digital PR Specialist et fondatrice de NATIVA-PR\" _builder_version=\"4.27.5\" _module_preset=\"default\" title_level=\"h3\" title_line_height=\"1.5em\" custom_margin=\"||0px||false|false\" custom_margin_tablet=\"||0px||false|false\" custom_margin_phone=\"||10px||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"15px||||false|false\" title_font_size_tablet=\"\" title_font_size_phone=\"22px\" title_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_heading][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" hover_enabled=\"0\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]Depuis plus de 15 ans, Ana accompagne les marques dans leur d\u00e9veloppement sur les march\u00e9s hispanophones :[\/et_pb_text][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"|||15px|false|false\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" border_width_left=\"5px\" border_color_left=\"#FFCC00\" global_colors_info=\"{}\"]<p><em>\u00ab Une localisation efficace des RP consiste \u00e0 remodeler l\u2019histoire pour chaque march\u00e9 : adapter l\u2019angle de l\u2019information, comprendre les m\u00e9dias locaux et privil\u00e9gier des relations de qualit\u00e9 avec les journalistes, plut\u00f4t qu\u2019une approche de masse. \u00bb<\/em><\/p>[\/et_pb_text][et_pb_heading title=\"Catherine Gason \u2013 Consultante en marketing digital int\u00e9gr\u00e9 et fondatrice de GasOn Marketing\" _builder_version=\"4.27.5\" _module_preset=\"default\" title_level=\"h3\" title_line_height=\"1.5em\" custom_margin=\"||0px||false|false\" custom_margin_tablet=\"||0px||false|false\" custom_margin_phone=\"||10px||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"15px||||false|false\" title_font_size_tablet=\"\" title_font_size_phone=\"22px\" title_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_heading][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" hover_enabled=\"0\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<p>Avec plus de 25 ans d\u2019exp\u00e9rience en communication multilingue, <a href=\"https:\/\/gason-marketing.com\/digital-pr-seo-and-integrated-marketing\/\" title=\"digital PR\">digital PR<\/a> et SEO, Catherine, cr\u00e9atrice de la plateforme <a href=\"https:\/\/international-seo-consultant.com\" target=\"_blank\" rel=\"noopener\" title=\"International SEO Consultant\">International SEO Consultant<\/a>, accompagne les marques dans l\u2019alignement de leurs canaux digitaux afin de soutenir une croissance internationale durable :<\/p>[\/et_pb_text][et_pb_text _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"|||15px|false|false\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" border_width_left=\"5px\" border_color_left=\"#FFCC00\" global_colors_info=\"{}\"]<p><em>\u00ab Les RP digitales renforcent la communication int\u00e9gr\u00e9e, consolident confiance et autorit\u00e9, et g\u00e9n\u00e8rent de la cr\u00e9dibilit\u00e9 aupr\u00e8s du public et des syst\u00e8mes pilot\u00e9s par l\u2019IA. \u00bb<\/em><\/p>[\/et_pb_text][et_pb_heading title=\"Transformez vos relations publiques en 2026\u202f: webinaire gratuit\" _builder_version=\"4.27.5\" _module_preset=\"default\" title_level=\"h2\" title_line_height=\"1.5em\" custom_margin=\"||0px||false|false\" custom_margin_tablet=\"||0px||false|false\" custom_margin_phone=\"||10px||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding=\"15px||||false|false\" title_font_size_tablet=\"\" title_font_size_phone=\"22px\" title_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\"][\/et_pb_heading][et_pb_text ul_type=\"square\" _builder_version=\"4.27.5\" _module_preset=\"default\" header_font_size=\"36px\" header_line_height=\"1.3em\" custom_padding=\"||||false|false\" hover_enabled=\"0\" header_font_size_tablet=\"30px\" header_font_size_phone=\"30px\" header_font_size_last_edited=\"on|phone\" header_line_height_tablet=\"1.3em\" header_line_height_phone=\"1.3em\" header_line_height_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]<h3>\u00c0 qui s\u2019adresse cet \u00e9v\u00e9nement ?<\/h3>\n<ul>\n<li>les PME pr\u00eates \u00e0 conqu\u00e9rir de nouveaux march\u00e9s<\/li>\n<li>les responsables marketing et les professionnels de la communication<\/li>\n<li>les dirigeants souhaitant moderniser leurs relations presse dans un environnement digital influenc\u00e9 par l\u2019IA<\/li>\n<\/ul>\n<p>Le webinaire est gratuit, dans la limite des places disponibles. <a href=\"https:\/\/forms.gle\/oQBUv2HYtYdwA92SA\" target=\"_blank\" rel=\"noopener\" title=\"Inscrivez-vous ici\">Inscrivez-vous ici<\/a>.<\/p>[\/et_pb_text][et_pb_code _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"]<script type=\"application\/ld+json\">{  \"@context\": \"https:\/\/schema.org\",  \"@type\": \"NewsArticle\",  \"mainEntityOfPage\": {    \"@type\": \"WebPage\",    \"@id\": \"https:\/\/gason-marketing.com\/fr\/news-2026-relations-publiques-webinaire-gratuit\/\"  },  \"headline\": \"Relations publiques en mutation : webinaire gratuit 2026\",  \"description\": \"Webinaire gratuit sur les relations publiques en 2026 : digital PR, collaboration avec les m\u00e9dias et IA pour maximiser visibilit\u00e9 et cr\u00e9dibilit\u00e9.\",  \"image\": [    \"https:\/\/gason-marketing.com\/wp-content\/uploads\/2026\/02\/news-2026-online-pr-free-webinar.webp\"  ],  \"author\": {    \"@type\": \"Person\",    \"name\": \"Catherine Gason\",    \"url\": \"https:\/\/gason-marketing.com\/fr\/catherine-gason\/\"  },  \"publisher\": {    \"@type\": \"Organization\",    \"name\": \"GasOn Marketing\",    \"logo\": {      \"@type\": \"ImageObject\",      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