Multilingual digital marketing courses and workshops to power up your web communication
Power up your marketing with one of my bespoke digital marketing courses, or access the personalized support your business deserves with the GasOn Power Hour.
To find out more about my multilingual marketing training services, book your free GasOn Discovery Call: a 15-minute consultation to get to know me and help me understand your digital communication needs, so that I can recommend the best web marketing course for you.
Master web marketing techniques and make the most of your online presence
In the digital era, we have a wealth of channels, techniques and tools at our fingertips, empowering us to optimize communication with both prospective and repeat customers. With my remote multilingual digital marketing courses, you can learn at your own pace, gaining the understanding and skills you need to implement an effective and integrated system of web marketing techniques, adapted to your business reality.
As a seasoned marketing professional, I base my digital marketing training on my international expertise gained through more than 20 years of experience, both strategic and operational, as a marketing manager and multilingual VA. My digital marketing courses are data driven and deliver tangible results. They are based on tried-and-tested techniques used by the most successful global communication agencies.
I can help your company hit the gas on great marketing with made-to-measure digital marketing training:
- I offer tailored advice with the GasOn Power Hour, a 60-minute call providing one-to-one training designed to meet specific marketing needs.
- For SMEs in search of self-paced learning in English, French or Italian, try my GasOn Web Marketing Workshop.
- Aspiring marketing virtual assistants and digital entrepreneurs can also hone their skills with my remote course on how to become a top rated virtual marketing assistant, available in French (Devenir assistant virtuel de marketing) and Italian (Diventare assistente virtuale di marketing).
GASON WEB MARKETING WORKSHOP
7 modules to capitalize on your digital marketing framework
LESSONS + EXERCISES + COACHING SESSIONS
The GasOn Web Marketing Workshop is based on an integrated digital marketing framework that is ready to be applied to your company. On completion of this digital marketing course, you will walk away with your own actionable web marketing system. Each of the seven modules will provide you with lessons, hands-on exercises and coaching sessions, enabling you to develop the core elements of your very own digital marketing framework. My easy-to-adapt framework can be seamlessly applied to your business reality, helping you boost your online presence and communicate effectively and consistently with both new and repeat customers.
Module 1: Strategic framework
The GasOn Web Marketing Workshop starts by helping you decide how you want your business to compete, what you want to be and for whom. Once you establish the right strategic framework, my signature programme guides you in developing the best possible tactics and operations to power up your marketing.
Module 2: Buyer personas
In this module, you will “put a face” to your ideal customers by developing data-based semi-fictional representations, or buyer personas. These personas help you identify your customers’ wants, needs and pain points – allowing you to target the right people, in the right place, at the right time, with the right message.
Module 3: Brand identity
This module will help you consider how you want your company to be perceived by pinpointing your brand identity. Once you identify the key features that make your business unique, you can create tangible and intangible elements that work in harmony to convey the unique experience that your brand represents.
Module 4: Marketing funnel
In this module, I will help you establish your funnel marketing strategy – the methodology your business uses to guide potential customers on their journey from identifying a need to be fulfilled and considering your brand, to regularly purchasing your products or services and recommending your business to other potential customers.
Module 5: SEO and Content marketing
High-quality content attracts prospective customers and converts them into paying clients. To power up your digital communication, your content must satisfy both audiences and search engines. Here, I use my marketing expertise, gained through my collaboration with international organizations, to help you implement some of the content marketing and multilingual SEO techniques used by the most advanced SEO agencies.
Module 6: Backlinks, organic and paid promotion
Once you publish your content, you will need to promote it as much as possible. In this module, you will learn how to do this in both organic and paid ways, using backlinks, email, social media, press, guest posting and online events, not to mention search engine advertising, local and international ads.
Module 7: Marketing metrics
In this last module, you will learn techniques to regularly monitor, measure and analyze your communication activities, including key performance indicators, or KPIs. Mastering marketing metrics is important, as it allows you to identify which of your web marketing techniques are working well and which should be adapted or abandoned.
GasOn Web Marketing Workshop: what are the benefits?
Sign up to my start-to-finish digital marketing workshop and walk away with your own actionable web marketing system, in as little as seven weeks! Receive an email each week with a new chapter of the workshop manual, setting out the lesson and providing templates and hands-on exercises. Your credentials will be valid for one year, so take each module at your own pace and tailor my easy-to-adapt integrated digital marketing framework to your own business reality.
Your investment: 997 EUR
Order today and hit the gas on great marketing
About your trainer Catherine Gason
“Tell me and I forget, teach me and I may remember, involve me and I learn.” — Benjamin Franklin
My digital marketing training courses are based on this quote: they are practical, hands-on and, above all, they deliver tangible results. They empower you to become fully involved in developing your own web marketing system, as you integrate the training with your specific business needs and challenges.
Reserve your digital marketing training with a top rated digital marketing specialist
I bring more than 20 years of traditional and digital marketing expertise serving clients on five continents. Ranked “Top Rated Plus” on UpWork, the largest and most used freelancing platform in the world, I am one of the 10% of freelancers who have managed to complete large contracts, with very large budgets, and thus distinguish themselves from others for their professionalism and the quality of the services provided.
Learning web communication techniques with a skilled digital marketing freelancer like Catherine Gason has never been so effective or enjoyable. Catherine is proactive, helpful, inspirational and straight to the point. She empowers you to learn and apply new techniques quickly and successfully. Her training differs from all other online courses and tutorials because it is “hands-on”. You can see that it is based on proven techniques and experiences from international projects that make it practical and effective.
Catherine is a highly qualified professional. She helped us rethink our company’s digital marketing strategy, especially on our social media. I highly recommend her for getting great results in no time.
Invest in your company’s online presence: book today!
Benefit from my extensive marketing experience by signing up to the GasOn Web Marketing Workshop today! My easy-to-apply integrated framework will guide you as you develop your own web marketing system, adapted to your business reality. With the help of a comprehensive manual, eBooks, hands-on exercises, templates and coaching sessions, you will integrate my specialist digital marketing course with the specific needs and challenges of your business. Invest in your company’s global growth: fill out the form today!
Your investment: 997 EUR
FAQs about GasOn Marketing Training
What kind of training programmes does GasOn Marketing offer to companies?
GasOn Marketing offers a range of options to suit your company needs. If you are seeking international digital marketing training for your team, look no further! My multilingual digital marketing training courses are available in English, French and Italian.
My signature programme for SMEs, the GasOn Web Marketing Workshop, is available in all three languages. I also offer a course in French (Devenir Assistant Virtuel de Marketing) and Italian (Diventare Assistente Virtuale di Marketing) for virtual assistants looking to specialize in digital communication. On request, I can provide customized training programmes and one-to-one consultations, or crash learning hours, with the GasOn Power Hour.
What makes the GasOn Web Marketing Workshop different?
The GasOn Web Marketing Workshop is my signature digital marketing training programme. It is based on my extensive experience in both traditional and digital communication and my subsequent expertise in strategic and operational marketing activities.
For over 20 years, I have provided multilingual marketing support and consultancy services to leading international agencies and Fortune 500 companies as a marketing manager, marketing virtual assistant and now, as a top rated digital marketing specialist. This comprehensive course allows me to put my wealth of experience to work for your company – guiding you step-by-step as you power up your digital marketing framework and implement web marketing techniques that drive tangible results for your business.
How is the GasOn Marketing Workshop structured?
The GasOn Web Marketing Workshop provides you with an integrated digital marketing framework that can be easily adapted to meet your company’s specific needs. Each of the workshop’s seven modules invites you to reflect on your business reality with the help of the course manual, hands-on exercises, templates and coaching sessions. These resources empower you to easily apply my integrated framework to your company, translating the concepts into actionable marketing strategies, tactics and operations tailored to your business. On completion of the workshop, you will walk away with your own actionable web marketing manual that will power up your online presence in a (cost-)effective and consistent manner.
How can I find more information about GasOn Marketing Training?
To find out more about my training services, book your free GasOn Discovery Call: a 15-minute consultation to get to know me and help me understand your digital communication needs, so that I can recommend the best web marketing course for you.