GASON MARKETING TOOLS

Here are some of the digital marketing tools I daily use to create and manage my clients’ online presence and web communication campaigns.

WEBSITE

Divi

Divi is a WordPress multi-function theme that is powerful, flexible and easy to customize.

Iubenda

Iubenda is an online service that generates legal texts for websites and apps regarding the privacy policy and the use of cookies.

SiteGround

SiteGround is a global web hosting provider that has got major data centers around the globe.

WordPress

The WordPress Content Management System (CMS) is an online publishing platform for the creation and management of websites focusing on aesthetics, usability and web standards.

SEO

Yoast

Yoast SEO is a free plugin (paid premium version) I use to optimize the content and the structure of web pages and posts for search engines.

SE Ranking

SE Ranking is a cloud-based platform that provides a set of SEO tools for comprehensive site audit, competitor analysis, website ranking, keyword suggestion and grouping, backlink monitoring and automated reporting.

Google Keyword Planner

Google Keyword Planner is a free tool provided by Google to do comprehensive keyword research for Google Ads campaigns and SEO purposes.

EMAIL MARKETING

MailChimp

Mailchimp is a free (up to 2,000 subscribers and up to 12,000 emails per month) email marketing application.

GetResponse

GetResponse is a comprehensive email marketing software platform.

MARKETING MATERIALS

Canva

Canva is graphic design platform to create visuals easily and intuitively.

Affinity

Affinity is a suite of professional photo editing and graphic design software.

Keynote + iMovie

Keynote and iMovie are Apple’s application programs to create presentations (Keynote) and videos (iMovie).

SOCIAL MEDIA MARKETING

Buffer

Buffer is a platform to manage and monitor activities on social media.

Hootsuite

Also Hootsuite is a platform to centralize and monitor activities on social media.

StreamYard

StreamYard is a live streaming studio in the browser to broadcast through social networks.

SALES FUNNELS AND ONLINE COURSES

Thinkific

Thinkific is a software platform with free entry level to create and deliver online courses.

Converdy

Converdy is an online funnel builder to create functional landing and squeeze pages as well as multistep sales processes.

Systeme.io

Systeme.io is an all-in-one solution for sales funnels, email marketing, online courses, affiliate program management and marketing automations.

OPERATIONS AND AUTOMATION

Slack

Slack is a collaboration hub that enables real-time communications and connections in a searchable platform.

Asana

Asana is a project management solution built to organize and track tasks, define workflows, create and manage workspaces.

Trello

Also Trello is a collaboration tool that organizes projects into boards.

Zapier

Zapier is an online automation tool that connects apps and services between them.

Calendly

Calendly is a cloud application that provides meeting scheduling as a service. I advise you to integrate it with Zoom to automatically organize your virtual meetings.

PLEASE NOTE: This post contains affiliate links, which means I receive a small commission, at no extra cost to you, if you make a purchase using these links. I thank you for your support and your attention.

OTHER DIGITAL MARKETING TOOLS

Some clients prefer other marketing tools. This is the reason why I also regularly use programs and services such as SEMrush, ClickFunnels, Joomla, Bluehost, Avada, AWeber, Adobe Illustrator, PowerPoint, etc.

And you? What tools do you use? Do not hesitate to contact me to discuss this further.

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